
If you have ever watched Ashton Kutcher’s former MTV Hit Show “Punked” the hidden camera-practical joke reality television series, then you know exactly what Pepsi was up to in their latest viral video of an unsuspecting car salesman being “taken for a ride” literally by racecar driver Jeff Gordon. The video itself is hilarious as Gordon(dressed as a timid middle aged man) approaches a dealership salesman in order to take the Chevy Camaro off the lot for a test drive. What should be a usual trip around the block becomes the “Ride of his life” as Gordon pushes the speed limit and pushes his buttons all at the same time. The salesman reacts with what looks like utter shock, then relief at the end when he learns that it was Jeff Gordon driving all along. Were the emotions genuine? or was this guy an actor? Many are crying foul! But riding the so-called reality TV wave that’s become so popular is a win win for Pepsi with over 7 million views so far! Truly clever if you ask me!




